ROI of Content Strategy
Determine the success of content marketing: Within the content strategy, you will find metrics that show the success of your content. Some posts are created to boost sales, while others are for audience growth.
Content for Customer Journey Funnel
No longer is marketing about making a quick sale; it’s about creating meaningful connections, providing value at every turn, and ultimately transforming first-time buyers into brand advocates.
What are the seven elements of brand storytelling?
Storytelling is an ancient art that has been used to convey messages, entertain, and educate for centuries. However, creating a compelling narrative that captivates your audience can be challenging.
Content Strategy for Boosting Your Web Shop Performance
In today’s modern age, it is imperative for any business to have a strong online presence, especially for e-commerce web shops where the quality of website content can make or break success.
Understanding your customer: A Guide to the Online Journey
The online customer journey is important because it helps businesses understand how customers behave before purchasing. This allows companies to see what steps customers go through and where they might drop off in the process.
Evolution of Content Marketing 2023
You still think content marketing is hype and there is no need to invest a marketing budget in a blog post, photo shoot, etc. Below I show you how old the concept of content marketing is and why it is crucial to your brand’s success.
Why do you create content for everyone and no one?
The content created for a broad audience has been made for no one. Such content will not be beneficial to your business and will not be attractive to your potential customers.
Who are the architects of the future?
At the same time, you must realize that the developers are not informational architects. Developers are the people who have the tools to create what you ask for. If your request is not well defined, or you do not provide a wireframe – please be ready for disappointment.