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Understanding your customer: A Guide to the Online Journey

Understanding your customer: A Guide to the Online Journey

by Elena Soroka | Jan 29, 2023 | Content Strategy, Segmentation & Targeting

Did you think about how your customer gets to your product?   The online customer journey is a journey a customer passes before making a purchase. It is a tool that provides valuable insights into how the buyer persona interacts with a business online. By mapping out...

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