Shopify or Wix or WooCommerce
![Shopify Wix or WooCommerce_Elena Soroka-Wien .png](https://elenasoroka.com/wp-content/uploads/2023/05/Shopify-Wix-or-WooCommerce_Elena-Soroka--1024x576.png)
E-commerce is a booming industry with a low cost of entry. I will discuss the most famous e-commerce platforms, their unique benefits, and their problems to help a small business choose the right one to sell online.
Content Strategy for Boosting Your Web Shop Performance
![Content Strategy for e-commerce , vienna consultancy Elena Soroka](https://elenasoroka.com/wp-content/uploads/2023/02/Grey-Minimalist-Tips-Blog-Banner-1024x576.jpg)
In today’s modern age, it is imperative for any business to have a strong online presence, especially for e-commerce web shops where the quality of website content can make or break success.
Social Media for beauty business
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Do you own a beauty salon? Did you know that having a social media presence is important for success? With the rise of social media, it’s more important than ever to have a marketing or, better to say, social media activity strategy.
Understanding your customer: A Guide to the Online Journey
![Customer-Journey_Blog-Banner_Elena _Soroka](https://elenasoroka.com/wp-content/uploads/2023/01/Customer-Journey_Blog-Banner-1024x576.jpg)
The online customer journey is important because it helps businesses understand how customers behave before purchasing. This allows companies to see what steps customers go through and where they might drop off in the process.
Evolution of Content Marketing 2023
![Content strategy Evolution 2023](https://elenasoroka.com/wp-content/uploads/2022/12/Content-strategy-Evolution-2023-1-1024x576.jpg)
You still think content marketing is hype and there is no need to invest a marketing budget in a blog post, photo shoot, etc. Below I show you how old the concept of content marketing is and why it is crucial to your brand’s success.
The Hidden Mystery Behind BLOGGING WITH DYSLEXIA
![BLOGGING WITH DYSLEXIA in Vienna](https://elenasoroka.com/wp-content/uploads/2022/11/BLOGGING-WITH-DYSLEXIA-1024x717.jpg)
This blog post will not be a simple reflection in action – but almost a confession. Confession of blogging with dyslexia. I would share a workflow that helps me overcome my fear and insecurity about writing.
Why do you create content for everyone and no one?
![Content-for-eveone_-vienna](https://elenasoroka.com/wp-content/uploads/2022/10/Content-for-eveone_-vienna-1024x733.png)
The content created for a broad audience has been made for no one. Such content will not be beneficial to your business and will not be attractive to your potential customers.
Who are the architects of the future?
![Informational-architecture-similarities-to-the-architecture-](https://elenasoroka.com/wp-content/uploads/2022/07/Informational-architecture-similarities-to-the-architecture--1024x640.jpg)
At the same time, you must realize that the developers are not informational architects. Developers are the people who have the tools to create what you ask for. If your request is not well defined, or you do not provide a wireframe – please be ready for disappointment.